Buying a Vehicle from Your Couch? The Future of Car Buying Has Arrived
Five years ago, customers would physically visit more than seven dealerships on average before buying a car. By early 2020, the average number of dealership visits had dropped to only 1.6 visits per purchase. With 89% of consumers beginning their…
With Live Video Chat, Hyundai Germany Brings its Car Showroom to The Living Room
The sales agent walks around the brightly lit showroom, chatting excitedly as he shows off the Hyundai Kona Electric. He opens a door, ducks into the car and demonstrates its innovative interior features. He lifts the hood and motions his…
Your Favorite Car Company is Opening a new dealership and it’s in Your House
You are automatically at a disadvantage buying a car. You have to go to their turf, you’re the away team. On top of that, your limited in your selection because you most likely don’t want to drive hours on end…
Hyundai’s Online Showroom is Experiencing a Corona Boom
Original publication date was 5/20/20 Author: Viktoria Hahn Digital customer advice in the car trade is currently experiencing an upswing - probably due in part to the corona pandemic. Hyundai feels this is a development from a significant increase in traffic…
Opening with a Boom
Automotive and Covid-19 With global business disruption happening and the Covid-19 virus continuing to loom ahead with uncertainty, most businesses are affected in many different industries, including automotive. With companies getting a plan together to handle the business situation, many…
Being Successful In The New Normal
The automotive industry has a number of business issues up in the air at the moment, which is likely to be permanent for the safety side of the company. To continue to meet customers and show off the automobiles, automotive…