5 ways to bring in-store best practices to your website
Post Series: Retail
- 1.L’Oreal launches teledermatology using Vee24 video technology
- 2.L’Oreal launches teledermatology using Vee24 video technology
- 3.Isabella Oliver expand eStylist to reach more customers
- 4.DFS expand live video chat alongside new website launch
- 5.Schuh delivers over £1m in online sales through live video help
- 6.Boston Business Journal: Two e-commerce software startups to watch
- 7.The fabric of retail is changing’; Marketing Week Article
- 8.‘The fabric of retail is changing’; Marketing Week Article
- 9.Destination CRM: Vee24 Launches for Mobile Apps
- 10.Website Magazine: ECommerce in 2024: 3 Future-Proof Retailers
- 11.Retail Online Interaction: Move Over, Siri: The New Breed of Mobile Holiday Helpers
- 12.eConsultancy: 10 Ways to Increase Customer Engagement in Ecommerce
- 13.5 ways to bring in-store best practices to your website
- 14.Retail TouchPoints: Mattress Firm Creates Sweet Dreams With Digital Assisted Selling
- 15.PSFK: Jewelry Company Incorporates Video Conferencing Technology into Customer Service
- 16.Upstart: BaubleBar’s SWAT team is killing it with video chat service
- 17.FierceRetail: On the Hot Seat: BaubleBar’s SWAT team
- 18.Retail TouchPoints: 13 Retailers Win 2014 Customer Engagement Awards
- 19.Destination CRM: Use Personalization to Convert Online Sales
- 20.DFS Retailer provides shoppers with a positive personal video chat – Contact Center Pipeline
- 21.Retail TouchPoints: BaubleBar Implements Video Customer Engagement
- 22.Loyalty 360: Omnichannel Consumer Experience: Integrating the Best of Digital and In-Store
- 23.Street Fight Magazine: 5 Tools for Mobile Customer Service
- 24.Retail TouchPoints: Getting Back To Customer Service Basics In A Digitally Connected Era
- 25.ROI: Tips for Bringing the Web In-Store
- 26.Talking Retail: Bringing the in-store experience to online shopping
- 27.As Mobile Devices become the Shoppers Channel of Choice, New Technologies Emerge to Provide Superior Customer Experience
- 28.Bravissimo customers value new online video chat service with live video assistance from Vee24
- 29.Vee24 named a finalist with customers Bravissimo and Schuh for the RetailWeek Customer Experience Awards
- 30.How Next-Generation Customer Experience Can Turn your Contact Center into a Profit Center
- 31.AM Online: Why an un-manned website is like a staff free showroom
- 32.bathstore selects Vee24 solution to offer Live Help – a live video assistance service for online customers
- 33.Retailers – What’s on your shopping list for 2016?
- 34.Goldsmiths selects Vee24’s live video chat solution to offer online customers a superior shopping experience
- 35.A1 Retail: Buyers Guide – The Future of Retail
- 36.Gemporia selects Vee24 live video chat solution to offer online customers a more personalised service
- 37.Gemporia selects Vee24 live video chat solution to offer online customers a more personalised service
- 38.Retail Week Awards: Two wins for Vee24
- 39.Replicate Luxury Retail Experiences Online with Live Video Chat
- 40.Why Online Customer Service Should Replicate Brick-and-Mortar
- 41.Retailers, Learn How to Succeed with Live Engagement
- 42.How to Convert Your Mobile Traffic Into Actual Purchases
- 43.Markets Insider – Aurum Holdings offers online video concierge service powered by Vee24 at Watches of Switzerland and Goldsmiths
- 44.Watches of Switzerland (formerly Aurum Holdings) and Goldsmiths offers online video concierge service powered by Vee24
- 45.Jewellery Focus – Aurum Holdings offers online concierge service
- 46.Part I – 10 Ways Retailers Should Be Getting Ready for Holiday Shopping Season with Live Video Engagement
- 47.Part II – 10 Ways Retailers Should Be Getting Ready for Holiday Shopping Season with Live Video Engagement
- 48.DigitalCommerce360 – Three ways online retailers can improve customer experience
- 49.Internet Retailing – GUEST COMMENT Will AI mean the end for contact centres or simply lead to higher levels of customer care?
- 50.Real World Insights with bathstore for Retail Live Engagement
- 51.Why Retailers Should Be Gifting Customers with Live Engagement this Holiday Shopping Season
- 52.Retail Gazette Quotes Ceo of Vee24 in ‘The rise of automation: Should retailers be worried?’
- 53.Give Your Customers the Gift of Live Engagement This Christmas published in The Magazine for Customer Service Managers & Professionals
- 54.Baukjen eStylist Studio Video
- 55.bathstore Meets Customers Online with Live Video Chat
- 56.Mattress Firm Creates Sweet Dreams with Digital Assisted Selling
- 57.DFS –Sofa Retailer Offers Real-time Live Video Assistance to Online Shoppers
- 58.Take a look behind the scenes at the DFS Contact Centre to see Live Video Chat in operation
- 59.L’Oreal SkinCeuticals Video
- 60.Live Help at Schuh
- 61.How Amazon Raised the Bar for Customer Experience and You Can Too
- 62.How Live Video Assistance Brings In-store Experience and Results to your Ecommerce Channel
- 63.Schuh Uses Live Video Help to Bring In-store Conversion Rates to its Ecommerce Channel
- 64.How to Keep Your Business Flourishing Past the Holiday Shopping Season with a Live Chat Platform
- 65.Flooringsupplies.co.uk steps up customer service with Vee24’s Live Engagement Platform
- 66.Mobile Shopping: The Biggest Ecommerce Trend Today
- 67.Vee24 Featured in Pro-Manchester’s Blog – Mobile Shopping: The Biggest Ecommerce Trend Today
- 68.Cut Your Sales Cycle in Half with Live Engagement
- 69.Watches of Switzerland Have Doubled Engagements with Happier Customers Using Video Chat
The launch of the Amazon Mayday button and Google Helpouts has shined a spotlight on the role of live video assistance in strengthening online retail performance. Understanding how live engagement tools emulate and even improve upon in-store selling best practices is essential. Here are 5 ways live video assistance strengthens online retail performance by bringing these in-store best practices to your website:
Greet the customer – Greeting customers as they enter the store and guiding them to the right products is key to reducing customer frustration and abandonment. Live video engagement and co-browsing tools make this easy to do online, and by using a smart rules engine you can identify particular customers in particular journeys to invite into a live video session.
Learn about your customers – In-store, you can participate in shopping along with the customer. The face-to-face interaction through live video allows for new levels of rapport and trust to be established in the ecommerce experience. Existing CRM, tracking and behavioral tools can be a great complement to this process.
Verify they have the right product(s) – Does the customer know everything they should about fit, product care, strengths and weaknesses, and possible alternatives? Live video and co-browsing assistance offers the guided selling tools necessary to help online shoppers make a purchase decision while limiting returns.
Do they need anything else? – There is no better time than when the customer is ready to purchase to see if there are any additional, complementary products they may need. Live agent support allows merchants to do this in a friendly and truly personalized way. As a result, AOV averages 25-30 percent higher with assisted sessions.
Walk the customer to the register – Helping customers quickly and efficiently complete an order maximizes customer satisfaction and reduces abandonment. Live video assistance helps the merchant accompany customers as they fill out forms and complete the checkout and payment process.
These tips, along with effective implementation and reporting on live video sessions will help you not only in closing the sales conversion gap between online and in-store, but also in increasing customer satisfaction and loyalty.
