
‘The fabric of retail is changing’; Marketing Week Article
- 1.L’Oreal launches teledermatology using Vee24 video technology
- 2.L’Oreal launches teledermatology using Vee24 video technology
- 3.Isabella Oliver expand eStylist to reach more customers
- 4.DFS expand live video chat alongside new website launch
- 5.Schuh delivers over £1m in online sales through live video help
- 6.Boston Business Journal: Two e-commerce software startups to watch
- 7.The fabric of retail is changing’; Marketing Week Article
- 8.‘The fabric of retail is changing’; Marketing Week Article
- 9.Destination CRM: Vee24 Launches for Mobile Apps
- 10.Website Magazine: ECommerce in 2024: 3 Future-Proof Retailers
- 11.Retail Online Interaction: Move Over, Siri: The New Breed of Mobile Holiday Helpers
- 12.eConsultancy: 10 Ways to Increase Customer Engagement in Ecommerce
- 13.5 ways to bring in-store best practices to your website
- 14.Retail TouchPoints: Mattress Firm Creates Sweet Dreams With Digital Assisted Selling
- 15.PSFK: Jewelry Company Incorporates Video Conferencing Technology into Customer Service
- 16.Upstart: BaubleBar’s SWAT team is killing it with video chat service
- 17.FierceRetail: On the Hot Seat: BaubleBar’s SWAT team
- 18.Retail TouchPoints: 13 Retailers Win 2014 Customer Engagement Awards
- 19.Destination CRM: Use Personalization to Convert Online Sales
- 20.DFS Retailer provides shoppers with a positive personal video chat – Contact Center Pipeline
- 21.Retail TouchPoints: BaubleBar Implements Video Customer Engagement
- 22.Loyalty 360: Omnichannel Consumer Experience: Integrating the Best of Digital and In-Store
- 23.Street Fight Magazine: 5 Tools for Mobile Customer Service
- 24.Retail TouchPoints: Getting Back To Customer Service Basics In A Digitally Connected Era
- 25.ROI: Tips for Bringing the Web In-Store
- 26.Talking Retail: Bringing the in-store experience to online shopping
- 27.As Mobile Devices become the Shoppers Channel of Choice, New Technologies Emerge to Provide Superior Customer Experience
- 28.Bravissimo customers value new online video chat service with live video assistance from Vee24
- 29.Vee24 named a finalist with customers Bravissimo and Schuh for the RetailWeek Customer Experience Awards
- 30.How Next-Generation Customer Experience Can Turn your Contact Center into a Profit Center
- 31.AM Online: Why an un-manned website is like a staff free showroom
- 32.bathstore selects Vee24 solution to offer Live Help – a live video assistance service for online customers
- 33.Retailers – What’s on your shopping list for 2016?
- 34.Goldsmiths selects Vee24’s live video chat solution to offer online customers a superior shopping experience
- 35.Essential Retail: Jewellery retailer Goldsmiths deploys live video chat online
- 36.A1 Retail: Buyers Guide – The Future of Retail
- 37.Gemporia selects Vee24 live video chat solution to offer online customers a more personalised service
- 38.Gemporia selects Vee24 live video chat solution to offer online customers a more personalised service
- 39.Retail Week Awards: Two wins for Vee24
- 40.Replicate Luxury Retail Experiences Online with Live Video Chat
- 41.Why Online Customer Service Should Replicate Brick-and-Mortar
- 42.Retailers, Learn How to Succeed with Live Engagement
- 43.How to Convert Your Mobile Traffic Into Actual Purchases
- 44.Yahoo Finance – Aurum Holdings offers online video concierge service powered by Vee24 at Watches of Switzerland and Goldsmiths
- 45.Markets Insider – Aurum Holdings offers online video concierge service powered by Vee24 at Watches of Switzerland and Goldsmiths
- 46.Watches of Switzerland (formerly Aurum Holdings) and Goldsmiths offers online video concierge service powered by Vee24
- 47.Jewellery Focus – Aurum Holdings offers online concierge service
- 48.Part I – 10 Ways Retailers Should Be Getting Ready for Holiday Shopping Season with Live Video Engagement
- 49.Part II – 10 Ways Retailers Should Be Getting Ready for Holiday Shopping Season with Live Video Engagement
- 50.DigitalCommerce360 – Three ways online retailers can improve customer experience
- 51.Internet Retailing – GUEST COMMENT Will AI mean the end for contact centres or simply lead to higher levels of customer care?
- 52.Real World Insights with bathstore for Retail Live Engagement
- 53.Why Retailers Should Be Gifting Customers with Live Engagement this Holiday Shopping Season
- 54.Retail Gazette Quotes Ceo of Vee24 in ‘The rise of automation: Should retailers be worried?’
- 55.Give Your Customers the Gift of Live Engagement This Christmas published in The Magazine for Customer Service Managers & Professionals
- 56.Baukjen eStylist Studio Video
- 57.DFS –Sofa Retailer Offers Real-time Live Video Assistance to Online Shoppers
- 58.Mattress Firm Creates Sweet Dreams With Digital Assisted Selling
- 59.bathstore Meets Customers Online with Live Video Chat
- 60.Take a look behind the scenes at the DFS Contact Centre to see Live Video Chat in operation
- 61.L’Oreal SkinCeuticals Video
- 62.Schuh Live Help Presentation
- 63.How Amazon Raised the Bar for Customer Experience and You Can Too
- 64.How Live Video Assistance Brings In-store Experience and Results to your Ecommerce Channel
- 65.How to Keep Your Business Flourishing Past the Holiday Shopping Season with a Live Chat Platform
- 66.Flooringsupplies.co.uk steps up customer service with Vee24’s Live Engagement Platform
- 67.Schuh Uses Live Video Help to Bring In-store Conversion Rates to its Ecommerce Channel
Take a look below to see how Baukjen’s eStylist powered by Vee24 is shaping the fabric of retail. Along with other interesting innovations it is clear to see how technology can bring about a more personalized online shopping experience.
Marketing Week Article | by Lucy Tesseras
‘Digital innovations are enabling online retailers to offer highly personalised, boutique-style services to shoppers, who like it so much they are spending more’
‘As a pure-play digital business, women’s clothing brand Baukjen realises just how critical it is to interact with consumers on a personal level, as it doesn’t have the benefit of being able to offer customers a place to try things on in a shop. It introduced a free eStylist service for customers last year, which head of customer operations Chloe Smith believes “removes the final barrier to buying fashion online” and has resulted in higher sales, fewer returns and more repeat business.
Boutique experience online
“The eStylist service is a way of providing a boutique experience online,” she says. It works by shoppers outlining what they’d like help with ahead of a session, giving the stylist time to select relevant clothes, which they then present to customers via a live video chat.
“We don’t push the customers to purchase there and then if they are not ready to buy,” adds Smith. “Instead we follow up a little while after. We find this works better for our customers.
“The key is developing a relationship; our customers come back to us for guidance and tips time and time again as we offer genuine advice, not a sales pitch.”
Results are good, with 94 per cent of session customers going on to purchase and their average order value is 28 per cent higher than for customers who don’t use the service, says Smith.
Fewer returns
Baukjen offers an eStylist service which includes advice from a stylist and a live video chat
The additional guidance, which can also be conducted via email or live chat, means customers are 40 per cent less likely to return items, while 89 per cent become repeat customers.
All of this means Baukjen was able to achieve a return on investment within two months of launching the service.
It is for these reasons that the company extended the service to its sister brand, maternity wear company Isabella Oliver, particularly as it finds pregnant women seek additional reassurance about sizing.’